Variables (t-stat) | Use cases | ||||
---|---|---|---|---|---|
Sales and marketing | Customer care | Network | Supply chain | Competitive intelligence | |
Constant | −1.0 % | −0.2 % | −0.9 % | −1.7 % | −1.3 % |
 | (−4.06) | (−1.49), NS | (−3.84) | (0.98), NS | (−2.2) |
C1 | 1.1 % | 2.4 % | 3.2 % | 0.9 % | −0.2 % |
 | (2.17) | (2.45), NS | (1.99) | (1.97) | (−1.36), NS |
C2 | −0.2 % | 0.4 % | −1.7 % | −0.6 % | 0.3 % |
 | (−0.55), NS | (3.61) | (−1.63), NS | (2.23) | (2.90) |
CBD | 1.0Â % | 0.7Â % | 0.6Â % | 1.4Â % | 0.8Â % |
 | (3.00) | (2.24) | (2.67) | (2.84) | (1.97) |
ARCH | 5.9Â % | 4.7Â % | 4.0Â % | 2.7Â % | 1.9Â % |
 | (2.12) | (1.96) | (3.71) | (3.07) | (2.06) |
BDIT | 23.3Â % | 19.60Â % | 35.20Â % | 31Â % | 45Â % |
 | (4.06) | (4.14) | (2.29) | (2.15) | (1.99) |
BDHT | 34.2Â % | 41.2Â % | 45.2Â % | 12.8Â % | 35.8Â % |
 | (3.78) | (2.79) | (2.18) | (2.84) | (1.97) |
BDIT*BDHT | 197.20 | 112.80 | 188.90 | 97.70 | 67.60 |
 | (4.55) | (2.32) | (1.97) | (3.04) | (0.78), NS |
CASE | 1.9Â % | 1.3Â % | 1.9Â % | 3.0Â % | 4.7Â % |
 | (3.78) | (1.02), NS | (2.01) | (2.45) | (3.01) |
ORG | −3.2 % | −2.1 % | −4.0 % | −1.1 % | −4.5 % |
 | (−4.55) | (−2.65) | (3.14) | (−2. 34) | (−2.98) |
R2 | 55Â % | 61Â % | 49Â % | 62Â % | 44Â % |